Five For Friday is Simple's new blog feature that presents four bits of small business marketing-related inspiration and one link that's just for fun.
Culled through the week from the resources we use everyday, Five For Friday will strive to fire your imagination and enhance your own small business marketing efforts. And bring you some fun. Here's to Friday!
Get concise descriptions, feature lists, and pricing for 11 useful apps that can help with your new business and client communication efforts. Simple's favs? Corkulus and Penultimate.
(Source: Mashable)
Gowalla is a location-based service that people use to let their social media followers know where they are and what they're up to. This clearly written how-to provides you with both a overview of the Gowalla services and how you can use them to interact with customers. As the guide says, "Gowalla offers brands seven main ways to connect with its users. As a result, the platform is quite inclusive of just about any type of brand, big or small." Intrigued how you can take advantage? Read on.
(Source: Mashable)
Simply put, Sponsored Stories are a way of advertising to the followers of people who have liked your Facebook page ... your followers' followers. According to the article, "Assuming that someone's friends are in the same demographic, you can reach out to that group of people sharing similiar interests." With camapaign budgets as low as $5 per day, Sponsored Stories are a great entry point for small businesses to get involved with Facebook advertising.
(Source: AmEx Open Forum)
Notice more polls on your friends' Facebook status updates lately? It's because, at the end of March, Facebook rolled out a wider release of its "Questions" feature. The tool let's you pose polls to your followers, getting their feedback and often the feedback of their followers. Could be useful for finding out what your customers really want. The article explains the tool and links to where you can try it and learn more.
(Source: Facebook Blog)
And the fun link ...
If you're in the mood to hear " an ultra-repetitive, almost meditative facsimile of psychedelic rock" sung in the Sub-Saharan Tuareg language of Tamasheq, then you're in luck. NPR provides a free listen of the entire album 'Agadez' by Omara "Bombino" Moctar. Don't let the description scare you off. Listening to the album in the background while writing this, the music is oddly both soothing and energetic.
(S0urce: NPR)
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